Case Study: CrowdStreet grows registered investors by 15% with Big Spaceship

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Preview of the CrowdStreet Case Study

CrowdStreet grows accredited investor sign-ups by 15% with Big Spaceship

CrowdStreet, a commercial real estate investment platform, needed to grow its base of Registered Accredited Members while maintaining its position as a trusted leader in its sector. The company could no longer rely solely on demand generation and required a new, differentiated approach to sustain long-term growth. Big Spaceship was engaged to help address this challenge.

Big Spaceship developed a campaign anchored on the platform "Build Something Real," which tapped into the desire for tangible investments. The execution included a multi-funnel media strategy with OOH, TV, streaming audio, and digital tactics. This approach by Big Spaceship successfully increased new users by 83%, form submissions by 35%, and accredited investor sign-ups by 15%.


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