BIG Partnership
49 Case Studies
A BIG Partnership Case Study
Scottish Building Society aimed to grow its membership and raise product awareness to better compete with larger societies, focusing on affluent 40-60-year-olds. The BIG Partnership was engaged to help achieve this growth through a data-first strategy.
BIG Partnership implemented a campaign that included a modern, search-optimized website redesign, SEO, an audience-centric content strategy, and targeted PR. This solution successfully increased traffic to Scottish Building Society by 226% and achieved 225 additional page one keywords for a significant measurable impact.