Case Study: Johnston Carmichael boosts online visibility with BIG Partnership

Johnston Carmichael boosts conversions 47% with BIG Partnership

BIG Partnership provided SEO and content marketing services to Johnston Carmichael, Scotland's largest independent accountancy firm. The customer sought to boost its online visibility and establish greater authority in its market to attract higher-quality leads.

Through a tailored content strategy and SEO improvements, BIG Partnership strengthened Johnston Carmichael's digital presence. The results included a 9% increase in users, a 47% increase in conversions, and an improvement in average search ranking from 43rd to 33rd, driving more relevant and high-intent traffic to the site.

Johnston Carmichael