Case Study: The Honest Company achieves SEO, traffic, and conversion growth with Big Leap

The Honest Company boosts homepage sessions 402.7% with Big Leap

The Honest Company, an eCommerce brand, faced significant SEO and branding challenges. These included technical website issues disrupting traffic, a major brand shift, and limited internal resources for content and strategy after their previous agency lacked technical expertise. They partnered with the SEO agency Big Leap to help them adapt and drive growth.

Big Leap implemented an agile SEO strategy, resolving critical technical issues and pivoting content to focus on high-converting product keywords instead of top-of-funnel blog content. This adaptable approach delivered substantial results for The Honest Company, including a 402.7% increase in homepage sessions, a 99.8% increase in orders, and significant growth in high-ranking keywords over a six-month period.

The Honest Company