Case Study: Round Sky achieves a 3,400% increase in ranking keywords with Big Leap SEO

Round Sky boosts non-branded keyword rankings 3,400% with Big Leap

Round Sky, a financial lead generation business, faced the challenge of low visibility and traffic from non-branded keywords in the competitive B2B space. Having previously focused on PPC, they partnered with the vendor Big Leap to implement a customized SEO campaign aimed at building long-term organic search authority.

Big Leap's solution involved a three-step strategy: comprehensive keyword research aligned with search intent, a technical site audit, and a content strategy to consolidate pages and build domain authority. The results were significant, including a 3,400% increase in non-branded keyword rankings, a 38.46% rise in organic traffic, and an 861-position improvement for core target keywords, which maximized Round Sky's online real estate and competitive positioning.

Round Sky