Case Study: MedShift achieves 800%+ ROAS and $50K+ in monthly revenue with Big Leap

MedShift achieves $50K+ monthly revenue and 18.1x ROAS with Big Leap

MedShift, a company in the medical device industry, had a strong product catalog but lacked an online presence, relying almost entirely on cold outreach and trade shows for sales. Their challenge was to find a scalable digital growth strategy. They partnered with the vendor Big Leap to implement a paid search and digital marketing solution.

Big Leap built a full-funnel paid strategy for MedShift, beginning with Performance Max and Shopping campaigns to showcase products to high-intent buyers. They supplemented this with targeted search campaigns and ensured all ads complied with medical device regulations. This solution unlocked a new revenue channel, yielding over $50K in monthly net new revenue and achieving an 800% return on ad spend. Big Leap further accelerated growth by adding Facebook ads, which boosted the return on ad spend to 18.1x.

MedShift