Big Leap
56 Case Studies
A Big Leap Case Study
The customer, GED Testing Service, needed to increase online visibility and traffic for its educational resource website, GED.com. Their challenge was to better reach their audience by broadening their organic keyword portfolio and addressing unanswered questions from prospective students. They partnered with the digital marketing agency Big Leap to achieve these goals.
Big Leap implemented a comprehensive SEO strategy that included an extensive competitor analysis, the creation of a new blog with unique content, and web development support to unify and reformat the site. This solution led to significant results, including gaining over 12.3 million organic site impressions and 1.18 million total clicks. The efforts by Big Leap also improved the site's ranking by thousands of positions on Google and Bing.