Case Study: Dominator boosts organic traffic and sales with Big Leap

Dominator boosts organic traffic 187.93% with Big Leap

Dominator, a seller of premium pickleball and basketball equipment, faced low online visibility in a saturated market, hurting its brand reputation and sales while increasing its reliance on paid advertising. Previous SEO efforts had failed, making the company hesitant to try again. They partnered with Big Leap for a new SEO and content marketing strategy to address these challenges.

Big Leap implemented a targeted, brand-led SEO strategy that included optimizing product pages, creating educational blog content to build trust, and executing a backlink strategy to grow domain authority. This solution resulted in a 187.93% increase in organic traffic and a 74% increase in organic sales for their top product. Big Leap also helped Dominator achieve a #2 ranking for a competitive keyword and a 130% increase in domain authority, cementing their online credibility.

Dominator