Case Study: Maui Ocean Center boosts engagement and conversions with Big Drop Inc’s web design and development

Maui Ocean Center boosts ticket conversions with Big Drop Inc through faster, more immersive web design

Maui Ocean Center, an award-winning aquarium in Hawaii, sought to modernize its outdated website which was built on a restrictive pre-existing WordPress theme. The site lacked flexibility, performance, and an engaging user experience. To address this, they partnered with Big Drop Inc for a comprehensive digital solution involving web design, development, and brand strategy to create a more immersive online presence and improve conversions.

Big Drop Inc developed a custom WordPress theme to provide greater control and flexibility. The solution included a clean, intuitive site navigation for easier information discovery, optimized animations and video for immersion, and a mobile-friendly design focused on guiding users to a "Buy Tickets" call-to-action. The new website successfully serves as both a robust information hub and a powerful lead generation tool, resulting in improved engagement, education, and conversions for Maui Ocean Center.

Maui Ocean Center