Case Study: Fortera achieves a stronger climate-tech brand and improved website engagement with Big Drop Inc

Fortera increases organic traffic 8% with Big Drop Inc

Fortera, a company developing climate-positive technology for the cement industry, required a refined brand identity and digital presence to communicate its expertise and rise above the competition. Their existing messaging and design were not effectively capturing their target audience. Fortera partnered with Big Drop for branding, web design, and WordPress website development services to address this challenge.

Big Drop developed a modern visual identity and brand positioning strategy for Fortera, which included a new style guide and an optimized website with intuitive navigation. The solution enhanced user engagement and positioned the company as an industry leader. The project achieved significant measurable results, including an 8% increase in organic traffic, a 150% increase in unique website visits, and a 447% increase in average visit duration.

Fortera