Case Study: GetPotted.com achieves 712% revenue growth with Bidnamic

UK’s leading garden decor retailer Get Potted increases year on year revenue by 712% in the midst of a global pandemic

GetPotted.com, a UK garden decor retailer, needed to quickly increase investment in Google Shopping during a surge in Home & Garden demand without letting ROAS fall. The company turned to Bidnamic and its Google Shopping-focused platform to help improve visibility and profitability across its product catalogue.

Bidnamic implemented targeted search term bidding and machine learning to set the right bid for each SKU, updating bids dynamically based on hundreds of variables. The result was a 712% increase in revenue, a 99% lift in ROAS, and a 40% decrease in average CPC, giving GetPotted.com more room to reinvest ad spend elsewhere.

GetPotted.com

Artur Iliev

Managing Director