Case Study: Standout achieves 271% ROAS growth with Bidnamic

Stocking over 50 leading men's fashion brands and selling in a competitive market made it essential to gain more visibility

Standout, an online men’s fashion retailer, needed a way to increase sales on Google Shopping without hurting return on ad spend. Competing against much larger brands, they wanted to move more stock profitably and stay visible in a highly competitive market, so they turned to Bidnamic’s purchase intent bidding engine.

Bidnamic used its machine learning platform to focus bidding on high-intent search terms and optimize CPCs so Standout could win valuable clicks more efficiently. The results were strong: Standout’s Google Shopping ROAS increased by 271%, sales rose by 115%, and conversion rates improved by 124%, while the SKU-level data also supported better stock buying decisions.

Standout

Roger Martin

Owner