Bidnamic
79 Case Studies
A Bidnamic Case Study
Ivyline, a retailer of luxurious home products, sought support to compete effectively on the complex Google Shopping channel. They needed a solution that would provide greater control over individual product bids, which led them to the Bidnamic marketing technology platform.
Bidnamic implemented its machine learning platform to adjust bids in real-time for each product SKU. This granular approach resulted in a massive 157% year-on-year boost in revenue, a 55% increase in conversions, and a 31% decrease in cost-per-acquisition for Ivyline.