Bidnamic
79 Case Studies
A Bidnamic Case Study
Heat Holders, a thermal accessory retailer, faced challenges with low visibility on the Google Shopping carousel and needed to improve profitability, especially during seasonal periods of downtime. They partnered with Bidnamic and its marketing technology platform to address these goals.
Bidnamic implemented its high-frequency automation to bid more aggressively on high-intent search terms and adjusted bidding for seasonality. This solution provided Heat Holders with a 293% increase in year-on-year clicks and a 210% rise in conversions. Most significantly, Bidnamic helped the retailer achieve a 309% boost in revenue while sustaining return on ad spend during slower periods.