Case Study: Go Inks achieves higher revenue and lower CPA with Bidnamic

Go Inks boosts revenue 120% with Bidnamic

Go Inks, a printer consumables retailer, needed a cost-effective Google Shopping management solution to increase revenue and target niche, long-tail search queries effectively. They partnered with Bidnamic to find an automated solution that would provide transparent data and limit wasted ad spend.

Bidnamic implemented its machine learning platform to bid granularly at the SKU-level and build an intent funnel for long-tail queries. As a result, Go Inks saw a 120% increase in revenue and a 111% increase in conversions over a five-month period, all while achieving a 38% lower cost-per-acquisition (CPA).

Go Inks