Bidnamic
79 Case Studies
A Bidnamic Case Study
Bidnamic helped DCUK overcome its challenge of growing visibility and revenue on Google Shopping. The client was struggling with competitors, referred to as "imposter ducks," appearing for their desired search queries and needed an automated solution to dominate the Shopping carousel for both generic and specific gift searches.
Using its automated platform and Targeted Search Term algorithm, Bidnamic aggressively bid on high-intent queries and used negative keywords to attract relevant shoppers. This solution delivered significant results for DCUK, including a 96% increase in impressions, an 18% rise in revenue, and a 13% growth in conversions, while also eliminating the competitor ad problem.