Case Study: Cooks Professional boosts revenue and conversions with Bidnamic

Cooks Professional boosts revenue 75% with Bidnamic

Cooks Professional, a culinary supplier, sought to increase its revenue across Google Shopping and Search ads. They needed a comprehensive service to help them compete effectively on all channels while maintaining profitability and ensuring their entire product catalog performed optimally.

Bidnamic implemented its machine learning platform to manage these campaigns. The solution operated on a granular SKU level for Google Shopping and utilized in-depth keyword research for Search ads. As a result, Cooks Professional saw a 75% year-on-year increase in revenue and clicks, a 65% increase in conversions, and successfully tapped into a new demographic through Bing ads. Bidnamic's technology also significantly improved Search ad performance with a 66% increase in impressions.

Cooks Professional