Bidnamic
55 Case Studies
A Bidnamic Case Study
Portuguese Treasures, a Portuguese handmade goods retailer, wanted to grow sales but found advertising expensive and hard to manage in-house, especially with no prior experience in Google Shopping. They needed an automated way to add the channel without wasting time or budget, so they turned to Bidnamic for help.
Bidnamic used its machine learning Google Shopping platform to automate bidding at the SKU level, adjust CPCs in real time, and provide transparent performance dashboards. The result was a 268% increase in impressions, a 211% increase in clicks, a 190% increase in conversions, and a 437% year-over-year increase in revenue, helping Portuguese Treasures reach its goal of adding £5,000 in monthly sales.
Bruno Figueira
Owner