Bidmark
20 Case Studies
A Bidmark Case Study
Meat Supermarket, a UK-based meat wholesaler, faced the challenge of increasing their marketing ROI despite very tight profit margins and fluctuating wholesale costs. They partnered with the digital marketing agency Bidmark to refine their paid advertising strategy, specifically focusing on more profitable customer acquisition through Facebook Ads and Google PPC.
Bidmark implemented a refined paid search strategy with a new emphasis on Google Shopping and text ads. By fixing discrepancies in tracking data, Bidmark enabled better marketing decisions that aligned with the client's business margins. This solution delivered a 14x return on investment across both Facebook and Google PPC campaigns for Meat Supermarket.