Case Study: United Energy achieves >30% peak load shift with Bidgely HomeBeat ActionDR

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United Energy - Customer Case Study

United Energy, a major Australian utility, sought a cost-effective and scalable solution to reduce residential peak energy demand during summer months. Their previous demand response programs, which relied on customer-initiated action from email and SMS alerts, were not yielding the desired results. They turned to vendor Bidgely to implement an automated demand response solution using the HomeBeat app and its ActionDR function.

Bidgely's solution used the HomeBeat app to provide personalized energy reduction goals, real-time feedback, and performance-based incentives directly to customers. This approach successfully automated and gamified the process of peak load shifting. The implementation achieved a significant average peak load shift of over 30% per user during the events, successfully helping United Energy avoid costly energy spikes while improving customer engagement.


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