Case Study: Ubisoft helps Rainbow Six Siege players find better teammates with Biborg’s SquadFinder

Ubisoft launches SquadFinder in 3 weeks with Biborg

The customer Ubisoft faced the challenge of improving player onboarding for its successful tactical shooter game, Tom Clancy's Rainbow Six Siege. With over 60 million registered players, many were used to playing alone, so Ubisoft needed a way to help them form teams more easily. They turned to vendor Biborg to develop an online tool for finding perfect teammates.

Biborg provided a complete technical solution, conducting audits and a test-and-learn process to develop the SquadFinder tool. This system allows players to create a profile and instantly be matched with compatible teammates based on in-game data and habits. Following a successful MVP and Closed Beta, the robust product was publicly released. The vendor Biborg helped Ubisoft create a seamless user experience that met all technical requirements for the ambitious project.

Ubisoft