Case Study: AG Consulting Partners increases survey responses with BHN Rewards (Rybbon) and Qualtrics

Fortune 100 Software Company Realizes 400% Increase in Survey Response Rates With Qualtrics and Rybbon Incentives Integration

AG Consulting Partners, a management consulting and program/project management firm serving Fortune 100 companies and startups, needed a better way to gather customer feedback for a client. Using Qualtrics surveys, they were seeing only about a 2% response rate, so they turned to BHN Rewards, formerly Rybbon, and its Qualtrics incentive integration to encourage more survey completions.

BHN Rewards implemented a streamlined rewards workflow through its Qualtrics-Rybbon integration, automatically sending digital incentives to respondents. The result was a major lift in engagement: survey redemption rates increased from 2% to 8%—a 400% improvement—with ongoing results reaching 8% to 9%, giving AG Consulting and its client more useful feedback and insights.

AG Consulting Partners

Sujata Harish

Marketing Program Manager