Case Study: Onken creates a lively digital brand experience with BGN Agency

Onken launches an animated digital presence with BGN Agency, turning the website into a key brand touchpoint

Onken, a well-known yogurt brand, sought to update its online presence to match its new playful and bold packaging identity, with a goal of setting the digital standard in its industry. The brand's challenge was to move beyond the functional and underwhelming websites of its competitors to create a vibrant digital touchpoint that embodied its 'feed your inner happiness' proposition. They partnered with BGN Agency for this digital transformation.

BGN Agency developed a website that brought the brand to life through extensive animation and motion, utilizing Onken's bright fruit illustrations, colors, and textures. The solution featured product pages that dynamically sprang to life from the listing page, each with a bespoke color palette to highlight the individuality of the different yogurt ranges. The outcome was an uplifting and alive website that became a key brand touchpoint. BGN Agency successfully created a digital presence that directs users from packaging to campaigns, recipes, and stockist information.

Onken