Case Study: Ma’alaea Surf Resort boosts revenue and outpaces competitors with Beyond

How Beyond Transformed Ma’alaea Surf Resort’s Revenue Strategy

Ma’alaea Surf Resort, a Maui vacation rental operator with 20+ beachfront condo listings, needed a better way to price its units in a competitive market. Before working with Beyond, the team struggled with inconsistent pricing, slow manual adjustments, limited data insights, and difficulty managing different pricing strategies across multiple units.

Beyond provided Ma’alaea Surf Resort with a complete revenue management system featuring dynamic pricing, market insights, and easy-to-use pricing controls. As a result, the resort reported an 8% revenue increase halfway through its first year, expected to reach 15% by year-end, recovered from a $100,000 booking loss after a flood, and was able to distribute surplus revenue back to owners for the first time since 2018.

Ma’alaea Surf Resort

Jim Austin

Rental Association