Case Study: Swinton Insurance achieves 55% volume growth with Beyond Clicks PPC optimisation

Swinton Insurance boosts volume 55% in 9 weeks with Beyond Clicks

Swinton Insurance faced the challenge of an over-reliance on insurance aggregators and a dated digital strategy. Their goal was to improve the cost-effectiveness of their Google and Microsoft Ads with the ability to scale rapidly. They engaged the vendor, Beyond Clicks, for its PPC services.

Beyond Clicks implemented a solution that involved working with Swinton's internal teams to establish USPs and optimize PPC, design, user experience, and customer experience. This approach resulted in a 55% increase in volume and a 28% reduction in cost-per-engagement (CPE) within the first nine weeks. Beyond Clicks also delivered a remarkable 147% year-on-year volume growth for the client.

Swinton Insurance