Betwext
32 Case Studies
Case Study: WordCamp Phoenix achieves real-time attendee communication and seamless event organization with Betwext
A Betwext Case Study
WordCamp Phoenix uses Broadcast Text Message Marketing to Organize Event
WordCamp Phoenix, a volunteer-run WordPress conference that drew over 750 attendees across a five-day event, needed a reliable way to coordinate schedules, send speaker prep notices, and communicate last‑minute changes to multiple attendee groups. To meet that challenge, organizers used Betwext’s Broadcast text-message marketing service (Betwext.com Broadcast) to manage event communications.
Betwext provided an easy-to-use Broadcast platform that allowed Operations Director Amanda Blum to load scheduled, segmented campaigns and quickly send day‑of broadcasts to different locations and groups. The result was timely, targeted updates that kept attendees engaged and informed, ensured broad message delivery at the 750-person event, generated positive attendee feedback, and led Betwext to continue sponsoring future WordCamps.
Open case study document...
WordCamp Phoenix
Amanda Blum
Operations Director