Betwext
32 Case Studies
Case Study: Harvesting Media achieves higher customer engagement and coupon redemption rates with Betwext
A Betwext Case Study
How One Cutting Edge Marketing Agency is Using Text Messages to WOW Clients
Harvesting Media, a New York marketing agency focused on supermarkets and restaurants, needed an easy way to add mobile messaging to client campaigns to deliver coupons, gather reviews and surveys, and track redemptions. They selected Betwext’s SMS/MMS text marketing platform — using its shortcode, MMS capabilities, list upload/segmentation, keywords and autoresponders — to make texting simple and scalable across clients.
Using Betwext, Harvesting Media converted about 22% of in-store email signups into SMS subscribers, sent MMS coupon offers and review/survey messages with strong redemption and response rates, and made texting a core part of every client’s marketing mix. Betwext’s features allowed the agency to run separate accounts per client, measure results, and easily pass the service cost through to clients.
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Harvesting Media
Yehudis
Harvesting Media