Betty Blocks
25 Case Studies
A Betty Blocks Case Study
Sawadee, a Dutch travel agency focused on introducing people to exotic destinations, found its previous web presence was limiting conversions and underrepresenting its brand and messaging. To revamp its online experience and boost bookings, Sawadee engaged Betty Blocks to develop a user-friendly, flexible ecommerce travel platform that would better showcase its personality and support conversion-focused messaging.
Betty Blocks delivered a new ecommerce platform with integrations including a booking flow, payment service, email automation and a fare calculator, plus optimized customer journeys and targeted CTAs. The solution increased website visits by 33%, improved call-to-action performance, raised organic traffic and travel inquiries, and established an ongoing optimization partnership between Sawadee and Betty Blocks.
Bastiaan Govers
Sawadee