Case Study: Better Mortgage speeds up SDR hiring and scales its Loan Consultant team with Betts Recruiting

A Betts Recruiting Case Study

Better Mortgage cuts time to hire by 50% with Betts Recruiting

Better Mortgage, a direct digital lender, needed to rapidly build a core team of Sales Development Representatives (SDRs) and replace an unscalable interview process. Their challenges included an inefficient four-week hiring cycle and an inability to source enough quality candidates. They turned to Betts Recruiting for a solution.

Betts Recruiting implemented a new hiring model that included multi-market hiring events and Betts-run "Happy Hours," which allowed hiring managers to meet multiple candidates efficiently. This solution cut the hiring process down to just two steps, reducing the time to hire by 50%. As a result, Better Mortgage hired 13 SDRs across the nation within the first two months.


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