BetterUp
25 Case Studies
A BetterUp Case Study
The United States Air Force partnered with BetterUp to help build the agile, mentally strong minds needed for modern mission-readiness. Facing increasingly unpredictable and asynchronous threats, the Air Force needed a way to equip Airmen and Guardians across ranks and geographies with the confidence, adaptability, and communication skills to respond quickly and effectively. BetterUp’s 1:1 Dedicated Coaching, Specialty Coaching, and On-Demand Coaching supported this need.
BetterUp implemented Whole Person coaching to develop both personal and professional mental skills at scale. In just four months, participants were 13% better prepared for their wartime jobs and 7% more committed to making the military their career, while their units were rated 15% better prepared for wartime jobs. BetterUp also helped improve mental agility, emotional regulation, self-awareness, resilience, and overall well-being.
Gina Grosso
Former Deputy Chief of Staff for Manpower, Personnel and Services