Case Study: ConvertKit achieves a thriving 44,000+ creator community with Bettermode

Empowering Creators to Build a Community for Creators

Kit, the creator-focused email marketing company whose mission is to help creators earn a living online, needed a community-driven space where creators could find help, share resources, and get product answers. To build an accessible, branded community with SSO and familiar design, Kit partnered with Bettermode and adopted Bettermode’s community platform to support topics, groups, and a help forum tailored to creators’ needs.

Using Bettermode, Kit launched a structured community with Topics, Groups, Q&A, articles, challenges, and gamification (reputation scores and leaderboards), plus integrations for moderation and analytics. The result: within 12 months the community grew to more than 44,000 creators and generated nearly 7,000 answers, creating measurable peer support, improving customer education and engagement, and becoming a valuable asset across the customer lifecycle.

Kit

Haley Chamberlain

Content & Community