Case Study: State Auto Insurance achieves increased employee giving and volunteer participation with Benevity

How Benevity Helped State Auto’s Program Flourish

State Auto Insurance, a nearly 100-year-old insurance company in Columbus, Ohio, needed a digital way to modernize and centralize its culture of giving to boost associate community involvement. They partnered with Benevity and adopted Benevity’s CSR platform (including Spark and related services) to bring matching gifts, volunteerism, payroll giving and employee-created volunteer opportunities into one branded program.

Benevity implemented the platform and provided implementation support and thought leadership, enabling no-minimum matching, payroll deduction enrollment, user-created volunteer events and the migration of their United Way campaign into Spark. As a result, State Auto Insurance saw increased volunteering and giving, exceeded its matching-gifts budget for two consecutive years, and reported an uptick in payroll-deduction donations and overall associate engagement thanks to Benevity’s tools and support.

State Auto Insurance

Leah Shrom

External Relations Director