Case Study: Fortune 500 Financial Services Corporation achieves over 100% increase in employee participation with Benevity's Spark

How an integrated, global program boosted a Fortune 500 financial services corporation’s participation by over 100%

Fortune 500 Financial Services Corporation struggled with low participation in its long-running volunteering and gift‑matching programs because they were split across two clunky, country‑restricted platforms that made donations, international payments and volunteer tracking difficult to use and hard to administer. The company sought a single, scalable solution and selected Benevity (Spark) to replace the legacy systems.

Benevity implemented Spark, an integrated workplace giving, volunteering and community investment platform with a user‑friendly interface, single sign‑on, international donation capability and delegated admin controls. The switch produced dramatic results: nonprofits supported +502%, volunteer participants +108%, volunteer hours logged +173%, gift‑matching transactions +200% and unique gift‑matching participants +134%, with large increases in participating countries and offices—boosting overall participation by over 100% and making the programs the company’s most widespread employee engagement activity.