Case Study: Ciena achieves 50% employee participation six years early with Benevity

Ciena achieves 194% higher employee participation with Benevity

Ciena, a global leader in high-speed connectivity with 8,600 employees, faced the challenge of scaling its grassroots social impact program. Their lean team struggled with manual processes for tracking volunteer hours and vetting nonprofits, and they needed a way to increase employee participation beyond a small, passionate group. To address this, they partnered with Benevity for a centralized platform.

Implementing Benevity's Enterprise Impact Platform, including its Volunteer and Donate modules, provided a unified system for global giving and volunteering. This solution enabled Ciena to streamline operations and launch targeted campaigns. As a result, Ciena achieved its 2030 goal of 50% employee participation six years early, driving a 194% increase in engagement. The program also yielded 37,048 volunteered hours and $3.95 million in donations, significantly strengthening employee engagement and brand reputation.

Ciena