Case Study: Plusnet Perks boosts employee engagement and savings with Benefex

Plusnet Perks a masterclass in tailored communications

Plusnet Perks sought to increase employee engagement with their benefits and support staff retention during a period of growth. Their unique northern culture required a communication strategy that felt authentic to their brand. They partnered with the vendor Benefex to design a tailored communications campaign for their employee benefits scheme.

Benefex developed a highly employee-centric strategy, featuring staff in videos and posters and training internal champions. The authentic, fun campaign led to significant savings: £27,000 for the company and £80,000 for employees. Successful engagement was confirmed as 100% of employees took part in at least one communication, 81% logged in during enrolment, and the scheme saw a 51% take-up rate.

Plusnet Perks

Andrea Kilgour

HR Director