Case Study: HRCI improves candidate readiness with BenchPrep

HRCI and BenchPrep Join Forces to Create a Smoother, More Successful Certification Process

HRCI, the HR Certification Institute, wanted to improve the candidate journey for its certification programs by helping learners feel more prepared and less overwhelmed as they worked toward exam day. To support that goal, HRCI partnered with BenchPrep, using BenchPrep’s learner success platform to make exam preparation easier to access and more engaging.

BenchPrep implemented a “build your own bundle” program that let HRCI candidates register for exams and purchase study materials from external providers in one streamlined flow, with on-demand access, personalized study plans, practice exams, and interactive learning features. The results included more prepared candidates, stronger long-term candidate relationships, and a new high-margin revenue stream for HRCI, while BenchPrep’s reporting tools also helped HRCI evaluate and expand its prep offerings over time.

HRCI

Dania Eter

Chief Global Credentialing and Products Portfolio Officer