Bench
50 Case Studies
A Bench Case Study
TheYBF.com, a blog focused on Black entertainment news founded by Natasha Eubanks, faced significant financial challenges common to Black media outlets, including a struggle to secure equitable advertising dollars and resources. This inequity made meticulous bookkeeping and accurate financial forecasting critical to avoid leaving money on the table. To overcome this, Eubanks turned to the bookkeeping services provided by Bench.
By implementing Bench's services, Natasha Eubanks was able to offload her bookkeeping, which gave her the organized and categorized financial data necessary to qualify for more advertising opportunities, loans, and grants. This solution allowed her to focus her time and energy on creating content and growing her brand, rather than managing her finances.