Case Study: SkinnyFatties achieves business growth and global recognition with Bench

How Joshua Brueckner Tailored His Own Business

SkinnyFatties, later re-branded as Air Tailor, was founded by Joshua Brueckner after he found himself unemployed and unable to afford new interview clothes. The business needed a way to turn a simple tailoring idea into a scalable online service, and used Bench to help manage the back-office side of running the company as it grew.

With Bench supporting the business’s accounting needs, SkinnyFatties was able to stay focused on its niche tie-slimming service, customer experience, and growth. The company has since slimmed over 4,000 ties for 800 customers in 12 countries, helping save an estimated $400,000 in new neckwear purchases, while building a strong brand, media attention, and repeat business.

SkinnyFatties

Joshua Adam Brueckner

SkinnyFatties