Case Study: Herschel Supply Co. scales a global brand with Bench

Herschel Supply Cofounder on Why Backpacks Are Only Part of Their Success

Herschel Supply Co., the backpack and accessories brand cofounded by Lyndon and Jamie Cormack, needed a stronger financial and operational foundation as it grew quickly from startup to global business. To support that growth, the company turned to Bench for bookkeeping help while it built out the infrastructure needed to manage shipping, inventory, accounting, and other back-end processes.

Bench provided outsourced bookkeeping and financial support, helping Herschel Supply Co. organize its back office with more robust systems instead of relying on spreadsheets. The result was a scalable foundation that supported early international expansion into Japan, Australia, the U.S., and Canada, while enabling the founders to keep full ownership of the business and continue improving operations for the long term.

Herschel Supply Co.

Lyndon Cormack

Co-Founder