Belkins
129 Case Studies
A Belkins Case Study
Pibox, an all-in-one audio collaboration platform for music producers, faced a challenge with a lack of appointments and difficulty targeting the right decision-makers in their industry. To introduce their solution to a market accustomed to using multiple tools, they partnered with the vendor Belkins for an appointment setting service to accelerate their lead generation.
Belkins implemented a targeted strategy involving detailed research to build an ideal customer profile and created hand-curated lists of potential leads. They executed a multi-wave email outreach campaign with customized templates for different professional segments. Despite the COVID-19 pandemic, Belkins adapted the campaign to focus on the new need for remote collaboration, which resulted in 39 appointments booked over four months and an average KPI achievement rate of 110%.