Case Study: Labrador CMS achieves 51 business appointments with Belkins

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Preview of the Labrador CMS Case Study

Labrador CMS books 51 appointments with Belkins

Labrador CMS, a Norwegian SaaS company providing a specialized content management system for news publishers, faced challenges in expanding beyond its native market and competing against well-known free CMS platforms. They partnered with Belkins for an appointment setting service to generate leads and increase product awareness in new international markets.

Belkins implemented a targeted lead generation strategy that involved researching global publishing conference attendees and crafting personalized cold emails, including some sent in the prospect's native language. This solution booked over 50 appointments for Labrador CMS and achieved exceptional engagement, including an 85% email open rate in the Swedish campaign. The successful expansion into new markets provided Labrador with stable and consistent growth.


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