Case Study: Helios Energy increases lead generation by 50% with Belkins

Helios Energy increases lead generation by 50% with Belkins

Helios Energy, a clean energy services company, faced the challenge of running out of leads from its traditional Rolodex-based sales process. Their old-school approach was ineffective at generating new opportunities, and they needed a modern solution to increase lead generation and target the right commercial and industrial prospects. To address this, they partnered with the vendor Belkins for appointment setting services.

Belkins implemented a targeted strategy by first helping Helios Energy create an Ideal Customer Profile (ICP). Their research team then identified matching companies and executed email campaigns to book meetings. This solution significantly increased both the quantity and quality of leads. As a result, Helios Energy increased its lead generation by over 50% and saw its sales pipeline opportunities grow by $6 to $7 million, demonstrating a substantial return on investment from working with Belkins.

Helios Energy