Case Study: RuffleButts boosts sales with Belitsoft’s Magento-SugarCRM integration

Custom Magento Development for the RuffleButts' Store

RuffleButts, a fast-growing American children’s apparel company, needed to connect its Magento webshop with its SugarCRM system to better manage customers, purchases, and sales workflows as the business scaled. Belitsoft was brought in to help synchronize data between the e-commerce site and the CRM platform.

Belitsoft developed a bi-directional Magento-SugarCRM bridge with configurable field mapping, enabling live synchronization of customers, cases, opportunities, and order data between both systems. The integration streamlined managers’ work, automated business processes, and significantly improved time management; according to the case study, RuffleButts saw sales increase four times after implementation.

RuffleButts