Case Study: Stock Spirits Group boosts engagement in new markets with Behavio Heatmaps

Stock Spirits Group improves engagement and brand recognition in 50 countries with Behavio

Stock Spirits Group, a rapidly growing spirits company with a portfolio of over 80 brands, faced the challenge of expanding its local brands into new international markets while ensuring its marketing campaigns would resonate with local consumers. To address this, they partnered with Behavio to utilize its ad testing service for data-driven insights.

Behavio provided ad testing that revealed which marketing messages worked across cultures and which elements needed adjustment for specific markets. Using these insights, Stock Spirits refined campaigns for brands like Clan Campbell and Limoncè. This led to improved consumer engagement, stronger brand recognition, and a solid presence in new markets, which was crucial for supporting the company's growth strategy.

Stock Spirits Group