Case Study: Hedepy boosts new clients by 50% with Behavio

Hedepy boosts new clients 50% in two months with Behavio

Hedepy, an online therapy platform, faced a performance plateau where its user growth had stagnated. To restart growth and attract new users, they needed to launch an effective brand campaign. They turned to Behavio for ad testing to ensure their creative efforts would be successful.

Behavio helped Hedepy test a storyboard concept and later the final video ad, providing insights that allowed them to refine the script for a stronger emotional impact. The resulting campaign, tested by Behavio, increased the number of people considering online therapy by 10 percentage points and drove a 50% rise in new clients within two months, with the investment paying for itself in just six months.

Hedepy