Case Study: WeSoftYou achieves 17 conference meetings with Before Hello

WeSoftYou books 17 conference meetings with Before Hello in a 1-month campaign

wesoftyou, an award-winning custom software development company, needed to stand out among hundreds of vendors at major tech conferences and schedule valuable face-to-face meetings with decision-makers before their calendars filled up. Their challenge was to break through pre-event sponsor noise and demonstrate their value to a diverse set of attendees. To address this, they worked with the vendor Before Hello on a targeted pre-conference outreach campaign.

Before Hello implemented a strategic campaign that included in-depth conference attendee research and a system using 15 dedicated mailboxes for outreach. The solution emphasized scheduling exclusive meetings and showcasing wesoftyou's technical credentials. This approach resulted in 17 qualified meetings being scheduled and achieved a 5% reply rate, successfully delivering a targeted pipeline of potential clients.

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