Case Study: Wheatsville Food Co‑Op achieves seamless frontline communication and 90% email reduction with Beekeeper

Wheatsville Food Co-Op - Customer Case Study

Wheatsville Food Co-Op is a full-service natural foods cooperative in Austin with 250 employees and multiple store locations. Facing a major communication gap—70% of staff are non-desk workers without corporate email, operations still relied on printed log books, and managers received 75–100 emails a day—Wheatsville needed a modern, engaging, and cost-effective internal communications solution. They selected Beekeeper’s digital workplace app and launched a custom mobile experience called “Wheatsville Wire.”

Beekeeper implemented the app with department trainings and hands-on customer success support, replacing printed logs with streams, chats, campaigns, surveys and automation tools. The change drove measurable impact: 97% activation, a 90% reduction in email volume, an 83% average campaign open rate, and more than $7,000 saved by eliminating paper log notes; peer-recognition posts more than tripled and onboarding and daily operations became faster and more transparent. Beekeeper’s platform now serves as Wheatsville’s primary communication hub across locations.

Wheatsville Food Co-Op

Ryan Vanstone

IT Manager