Case Study: Transpoco achieves $20,000+ annual savings and real-time HubSpot–Zoho sync with Bedrock Data

Vehicle Tracking and Fleet Management Company Transpoco Saves At Least $20,000 per Year with a Continuous Bedrock Integration

Transpoco, a Dublin-based vehicle tracking and fleet management software provider, needed to connect HubSpot and Zoho CRM so sales and marketing shared real-time lead and opportunity data. They engaged Bedrock Data to provide a continuous, bi-directional integration that would keep sales informed and enable true marketing automation across systems.

Bedrock Data implemented a near-real-time sync of about 37 mapped fields (including forms submitted, number of visits, lead grade, opportunity stage and owner), so Zoho and HubSpot update each other and automatically trigger personalized drip campaigns and lifecycle changes. The Bedrock Data integration delivered faster, more accurate lead handling, kept reps up to date, enabled CRM-driven marketing automation, and saved Transpoco an estimated $20,000+ per year.

Transpoco

John Harrington

Marketing Director