Case Study: Department of Education brings gamified learning to life with Because Experiential Marketing

Department Of Education launches a 360-immersive Minecraft cube experience with Because

The Department of Education collaborated with Because Experiential Marketing on a challenge to gamify learning. Their goal was to develop an engaging experience, called Mini Melbourne 2.0, that would give students a first preview of the future Town Hall station while testing their problem-solving skills.

Because executed a 360-immersive experience at the EduTech conference, featuring a giant 3D Minecraft cube that took educators on a virtual tour of the station. This solution by Because successfully used gamification to let students flex their creativity and opened educators' eyes to the possibilities of experiential education.

Department Of Education