Case Study: The University of Manchester strengthens SME engagement and collaborative R&D with Beauhurst

The University of Manchester - Customer Case Study

The University of Manchester, a prestigious higher education institution, needed to identify and engage with high-growth SMEs for collaborative R&D and to find funding sources. They used the Beauhurst platform to better understand the business landscape and target specific companies.

Using Beauhurst's data, the university successfully targeted businesses for knowledge exchange and built invitation lists for events. The solution from Beauhurst delivered a successful marketing campaign, resulting in new project opportunities, and helped attract 60 SMEs to the launch of a new Scale-up Forum.

The University of Manchester

Saqab Rasul

SME & KE Manager